Corporate

storytelling

Your

company’s story

humanizes

your brand

People relate to stories because they see bits of themselves in the trials and tribulations of authentic characters. In business and life, it’s the narrative that keeps us engaged. Stories bring your brand to life.

Customers and employees need authentic stories to connect to a company’s vision and values. You can talk all day about what you believe in. Your story makes it real. It tells the ‘why’ of what you do that will help your customers and employees understand your purpose in a way that a vision statement can’t.

Vaughan & Company takes the seemingly bare facts and brings forward the passion, the humor, and the irony to give you a rich story. Irreverent, compelling, unforgettable, funny and smart, stories humanize your brand.

Your

company’s story

humanizes

your brand

People relate to stories because they see bits of themselves in the trials and tribulations of authentic characters. In business and life, it’s the narrative that keeps us engaged. Stories bring your brand to life.

Customers and employees need authentic stories to connect to a company’s vision and values. You can talk all day about what you believe in. Your story makes it real. It tells the ‘why’ of what you do that will help your customers and employees understand your purpose in a way that a vision statement can’t.

Vaughan & Company takes the seemingly bare facts and brings forward the passion, the humor, and the irony to give you a rich story. Irreverent, compelling, unforgettable, funny and smart, stories humanize your brand.

Your

company’s story

humanizes

your brand

People relate to stories because they see bits of themselves in the trials and tribulations of authentic characters. In business and life, it’s the narrative that keeps us engaged. Stories bring your brand to life.

Customers and employees need authentic stories to connect to a company’s vision and values. You can talk all day about what you believe in. Your story makes it real. It tells the ‘why’ of what you do that will help your customers and employees understand your purpose in a way that a vision statement can’t.

Vaughan & Company takes the seemingly bare facts and brings forward the passion, the humor, and the irony to give you a rich story. Irreverent, compelling, unforgettable, funny and smart, stories humanize your brand.

We help tech companies

Brand
Voice

Corporate
Storytelling

Messaging
Stategy

Who we’ve helped

 

Cisco

Autodesk

NetApp

Symantec

GoDaddy

Gap, Inc.

What’s happening now

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Leaders Think They’re Communicating, Employees Disagree

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Rethinking Change Communications for Hybrid Workers

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March Madness: Insanely Good for Marketers

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What officially began in 1939 in an Illinois gymnasium, March Madness, a chaotic three weeks of college basketball, is now a widely successful brand. Hugely profitable for the NCAA, Las Vegas, and a host of other companies who ride along with the frenzy,...

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